Privacy Policy
Last updated: 10/27/2025
1. Introduction
Upliftr ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website upliftr.ai and use our services.
Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the site or use our services.
2. Information We Collect
2.1 Personal Information
We collect personal information that you voluntarily provide when you:
- Register for an account
- Create or update your profile
- Submit campaign briefs or content
- Make payments or receive payments
- Contact us for support
- Subscribe to our communications
This information may include:
- Name and contact information (email, phone number, address)
- Business information (company name, role, industry details)
- TikTok profile information and social media handles
- Payment and billing information
- Content you create or submit through our platform
- Communication preferences and marketing consents
2.2 Automatically Collected Information
When you access our services, we automatically collect certain information:
- Device information (IP address, browser type, operating system)
- Usage data (pages visited, time spent, click patterns)
- Location data (approximate location based on IP address)
- Cookies and tracking technologies data
2.3 Third-Party Information
We may receive information about you from third-party services such as TikTok's API when you connect your social media accounts to verify your creator status and retrieve public profile data.
3. How We Use Your Information
We use the information we collect for the following purposes:
3.1 Service Provision
- Create and manage your account
- Facilitate matching between creators and labels
- Process payments and transactions
- Provide customer support and respond to inquiries
- Monitor and improve our services
3.2 Communication
- Send transactional emails and SMS notifications
- Provide campaign updates and important announcements
- Send marketing communications (with your consent)
- Conduct surveys and gather feedback
3.3 Legal and Security
- Comply with legal obligations and regulations
- Prevent fraud and ensure platform security
- Enforce our terms of service and policies
- Resolve disputes and investigate violations
4. Information Sharing and Disclosure
4.1 With Other Users
We share certain profile information between creators and labels to facilitate matching and collaboration. This includes public profile data, portfolio content, and campaign-related communications.
4.2 Service Providers
We share information with trusted third-party service providers who assist us in operating our platform, including:
- Payment processors (Stripe)
- Cloud hosting providers (Firebase, Google Cloud)
- Email and SMS service providers (SendGrid, Twilio)
- Analytics providers
- Customer support tools
4.3 Legal Requirements
We may disclose your information when required by law or to:
- Comply with legal process or government requests
- Protect our rights, property, or safety
- Prevent fraud or illegal activities
- Enforce our terms of service
5. Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit and at rest
- Regular security audits and monitoring
- Access controls and authentication systems
- Secure payment processing through certified providers
- Regular staff training on data protection
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
6. Data Retention
We retain your personal information for as long as necessary to:
- Provide our services to you
- Comply with legal obligations
- Resolve disputes and enforce agreements
- Maintain business records as required by law
When you delete your account, we will delete or anonymize your personal information within a reasonable timeframe, except where we are required to retain it for legal purposes.
7. Your Rights and Choices
7.1 Access and Control
You have the right to:
- Access and review your personal information
- Update or correct inaccurate information
- Delete your account and associated data
- Export your data in a portable format
- Restrict or object to certain processing activities
7.2 Communication Preferences
You can manage your communication preferences in your account settings or by:
- Unsubscribing from marketing emails
- Opting out of SMS notifications
- Adjusting notification settings for transactional messages
7.3 Cookies and Tracking
You can control cookies through your browser settings and opt out of certain tracking technologies. However, disabling cookies may affect the functionality of our services.
8. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place for such transfers, including:
- Standard contractual clauses approved by relevant authorities
- Adequacy decisions by data protection authorities
- Certification schemes and codes of conduct
9. Children's Privacy
Our services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information promptly.
10. Third-Party Links and Services
Our platform may contain links to third-party websites or integrate with third-party services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of material changes by email or through our platform. Your continued use of our services after such modifications constitutes acceptance of the updated Privacy Policy.
12. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at:
Upliftr Data Protection Officer
Email: privacy@upliftr.ai
Website: upliftr.ai
For GDPR-related inquiries, you also have the right to lodge a complaint with your local data protection authority.